We monitor trends around the clock and turn them into finished content for Instagram, TikTok, Pinterest and YouTube within 24 hours. Made in our own kitchen in Berlin.
01Week 1Call20 minutes on your brand, product and goals.
02Week 1IdeasYou get recipe ideas for both videos and sign them off.
03Week 2Shoot and editRecipe, shoot and edit in our kitchen in Berlin.
04End of week 2DeliveryTwo finished videos, one round of revisions per video included.
Fresh from production
Arla × Milka × Ninja
Soft serve with ube magic shell
Doritos
Tray chicken döner
Just Spices × Ninja
Greek salad with crispy gnocchi
Pepsi
Hawaiian turkey sandwiches
Ninja
Coffee in a Nutella jar
effect × MBG Group
Gazoz winter slushy
Editorial calendar
Content for every occasion
Four examples from recent months. The editorial calendar runs from the World Cup to the last night of the year.
World Cup
Curaçao vs. Germany slushy
Country face-off for Pepsi, plus our own series for Ninja
Christmas
Gingerbread White Russian
From the first week of Advent to the big day
Heatwave
Peach and lemon iced tea slush
When 35 degrees are forecast, the content is already done
New Year's Eve
Champagne sorbet
For that one night of the year
BORA · Cookbook & app
Not everything belongs in 9:16.
For BORA, we develop fine-dining recipes and photograph them for the cookbook and the BORA app. Calmer, more elaborate, made for the page rather than the feed. Same kitchen, same crew, a different visual language.
The difference · Our channel
Most agencies deliver content. We deliver the channel too.
A reel is done after a few days. With us, the recipe lives on, with your product.
01 · Today in the feedThe reel brings the reach.
02 · Tomorrow on GoogleThe recipe gets its own page, with your product.
03 · Permanently in the appAll Ninja recipes in one place, on the brand profile in the Foodoholic app.
The hungriest team in town
FounderFlorian Kaminski
Head of Creative KitchenLaura Wolters
Senior Recipe Developer & HostMartina Trommer
Senior Video Producer & EditorMichał Kuleba
Questions
Before you write
How fast are you really?
A trend video is ready within 24 hours once the idea is signed off. Series and campaigns run weekly on a fixed content calendar.
How do we start?
With the pilot: two videos, finished in about two weeks. After that we work per production, per project or on a retainer, priced by scope and cadence.
Can we run the videos as ads?
Yes. Usage rights for your organic social channels are included. Rights for paid ads can be added for a fee.
How many revisions are included?
One round of revisions per video. Since you sign off the ideas before the shoot, that is almost always enough.
How does a retainer work?
A fixed number of videos per month, based on a shared content calendar. Minimum term three months, monthly cancellable after that.
Can we have our recipes photographed by you?
Yes. We develop and photograph recipes for cookbooks, apps, websites and PR, for brands such as BORA and Zespri. Your own recipes get the same treatment.
Contact
Is your brand hungry?
One-off production, project or retainer. We can start right away, without long lead times.
600+ videos, 100M+ organic views
Owned media for PepsiCo brands
Trend recipes for social
71,000 saves on one reel
Campaign with Ninja
Collaboration with Milka and Ninja
Owned media, the channel's top post at the time
Collaboration with Ninja
Recipes and photos for PR
Drink recipe for effect
Cookbook 250+, app 200+ recipes
1.36M views.
10,763 new followers in 72 hours.
02 · Tomorrow on GoogleThe recipe gets its own page, with your product.
03 · Permanently in the appAll Ninja recipes in one place, on the brand profile in the Foodoholic app.
